The act or process of coaching is intended to build better behaviors and skills in others so they will perform at a higher level and achieve better results. Being an effective coach is one aspect that sets great leaders apart from average or mediocre leaders. The most important responsibility for any leader is to grow the capacity of others to contribute and perform at a higher level. There are dozens if not hundreds of different coaching models with anywhere from three to seven steps to follow. There is one model that I will focus on and recommend with this blog post. The GROW model for coaching is one very simple yet very effective model that any leader can use to help them conduct more effective coaching discussions. The model was first described in legendary executive coach, John Whitmore’s 1992 book Coaching For Performance. GROW is an acronym that stands for Goal; Reality (Current); Options (or Obstacles); Will (or Way Forward). Following the four steps provide a framework for effective coaching discussions that anyone can follow and master on their journey to being an effective coach. There is a plethora of information, articles, books and videos readily available online for building a better understanding of and applying the GROW model so I will not go into any more depth with this blog. If you’re struggling with your coaching discussions or you feel they’re not as effective as they should be, check out more information about the GROW model and begin following the four steps and you’ll become a better coach.